Executive Directive · Monday, September 22, 2026
Content Distribution
Chairman-approved placement directives — C-Suite coordinated, Website CEO executed.
NE1410IS — The Lifelong Journey of Health, Resilience, and Connection On and Off the Tennis Court
By D.A. Abrams
Published — September 2026
The definitive tennis and life-philosophy book from D.A. Abrams. Traces the lifelong operating system forged on the courts of Strawberry Mansion through health, resilience, and human connection — on and off the court.
11
Total Properties
3
Host (Full Placement)
1
Link / Mention
7
Excluded
C-Suite Coordination
Each officer is responsible for coordinating placement with their direct-report Website CEOs.
CRO
Modeled on Mark Hurd
Coordinate Tier 1 host placement on DAAbramsBooks.com with full catalog listing, Tier 2 host on WhereIsYourWhy.net paired with Where Is Your Why? origin story. Confirm exclusion on WingdaleHarbors.com.
CSO
Modeled on Andrew Grove
Coordinate Tier 1 host placement on DAAbrams.net in published works. Tier 3 mention on WHY-OS.com. Confirm exclusion on Why2Decision.com.
CMO
Modeled on Sergio Zyman
Confirm exclusion on all four verticals. No thematic connection to competitive tennis narrative.
CCPRO
Modeled on David Axelrod
No action required — book already placed on its home property at publication.
Tier 1 & 2 — Host (Full Placement)
(3 properties)Tier 3 — Link / Mention
(1 property)Tier 4 — Excluded
(7 properties)Chairman's Directive — Standing Order
Placement approved by Chairman D.A. Abrams on Monday, September 22, 2026. The C-Suite is to coordinate with their respective Website CEOs for immediate execution. DAAbramsBooks.com and DAAbrams.net receive full catalog placement; WhereIsYourWhy.net receives a contextual feature paired with the origin story; WHY-OS.com receives a brief mention. All other properties are excluded.